At Worcester Research, we have seen many times that the ability to visualise spatial data and understand relationships between specific locations helps organisations make better strategic decisions.
This so-called "Location Intelligence" can help organisations more easily identify areas of need, opportunities to expand as well as important cross-border issues.
The Worcester Research team are all experience GIS users and use these skills to help clients gain real insight into important spatial patterns.
Recently we have used data mapping to help a further education college better understand the travel patterns of its students as well as identify opportunities to expand its learning provision. We have also used GIS maps to help a LEP understand the extent of recruitment difficulties in different parts of its area.